Tesla is facing a new kind of turbulence—and this time, it’s not about software updates or delivery delays. According to Wall Street analyst Dan Ives, the company’s recent sales slump may be tied not to production hiccups, but to its CEO’s controversial political role.
Elon Musk and the DOGE Fallout
Elon Musk’s involvement in the Department of Government Efficiency (DOGE), a political group he now helps lead, has sparked serious backlash. Once a tech visionary admired globally, Musk is increasingly being seen as a polarizing political figure. And Tesla, the company most closely associated with him, is feeling the heat.
Analyst Dan Ives from Wedbush Securities predicts that Tesla’s first-quarter deliveries for 2025 will fall by around 7% compared to last year. He says this drop is partly due to Musk’s political visibility. “Elon has become a lightning rod,” Ives stated. “Tesla is no longer just a car company—it’s a political symbol, and that’s turning off a segment of potential buyers.”
From EV Darling to Protest Target
The shift in perception is not just abstract. It’s visible on the streets. Across the U.S. and parts of Europe, protesters have gathered outside Tesla showrooms, accusing Musk of using his influence to push political agendas. Some Tesla cars have even been vandalized, with slogans spray-painted or tires slashed. The optics are bad, and the numbers support the trend.
In Europe, Tesla’s sales are reportedly plummeting, with countries like France and Sweden showing especially steep declines. In the U.S. and China, two of Tesla’s largest markets, demand appears soft and stagnant.
An Identity Crisis for Tesla
Ives warns that this is a critical moment for Tesla. The company must decide whether it wants to remain synonymous with Musk’s personal brand—or carve out an identity of its own. “Tesla needs to separate itself from the noise,” Ives said. “If not, the backlash could grow, and it could hurt more than just quarterly results.”
This crisis is especially dangerous given Tesla’s already rocky start to 2025. The company has faced rising competition from Chinese automakers, regulatory scrutiny, and softening consumer interest in EVs due to rising costs and interest rates.
What’s Next?
For years, Tesla has been powered not just by innovation, but by Musk’s cult of personality. Now, that same personality may be dragging it down. With investor confidence shaken and consumers divided, the company must tread carefully. Will Tesla remain the EV leader in a shifting landscape—or will Musk’s political ambitions derail its momentum?
Prepared by Navruzakhon Burieva
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