{"id":2919,"date":"2025-01-23T09:06:26","date_gmt":"2025-01-23T09:06:26","guid":{"rendered":"https:\/\/pivot.uz\/ben-horowitz-kichik-startap-nikirani-126-milliardga-sotish-hikoyasi\/"},"modified":"2025-01-23T09:25:32","modified_gmt":"2025-01-23T09:25:32","slug":"ben-horowitz-kichik-startap-nikirani-126-milliardga-sotish-hikoyasi","status":"publish","type":"post","link":"https:\/\/pivot.uz\/uz\/ben-horowitz-kichik-startap-nikirani-126-milliardga-sotish-hikoyasi\/","title":{"rendered":"Ben Horowitz: Kichik startap Nikirani 1,26 milliardga sotish hikoyasi"},"content":{"rendered":"\n

Andreessen Horowitz<\/strong> (a16z) \u2014 texnologiya va venchur kapitali sohasidakatta muvaffaqiyatlarga erishgan kompaniya. Asoschilari Mark Andreessen<\/strong> va Ben Horovits<\/strong> bo\u2018lib, ikkovlon strategik qarorlari va innovatsion yondashuvlari orqalistartaplarni muvaffaqiyatga olib chiqqan. Andreessen<\/strong> Netscape<\/strong> brauzeriningyaratuvchisi va internet texnologiyalarining rivojlanishiga katta ta\u2019sir ko\u2018rsatgan. Ben Horovits esa Opsware<\/strong> kompaniyasining asoschisi va texnologiya sohasidagiyetakchi mutaxassis sifatida tanilgan. Ularning hamkorligi Andreessen Horowitznidunyoning <\/strong>eng nufuzli venchur kapitali firmalaridan biriga aylantirdi. <\/p>\n\n

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Ben Horowitz<\/a><\/p>\n<\/div><\/div>\n\n

Nicira: Yangi mahsulotni bozorga chiqarishdagi muhim qaror<\/strong><\/p>\n\n

Nicira<\/strong> kompaniyasi, yangi avlod tarmoq texnologiyalarini ishlab chiqishgaintilgan startap sifatida, o\u2018zining mahsulotini bozorga chiqarishga tayyorlanar edi. Kompaniya asoschisi Martin Kasado Stenford universitetida kompyuter fanlaribo\u2018yicha doktorlik darajasiga ega, o\u2018zining tarmoq dasturiy ta\u2019minotini ishlabchiqishni maqsad qilgan edi. Kasado dastlab narx belgilashni ahamiyatsiz deb hisoblab, tasodifiy raqam tanlashni o\u2018ylagan. Biroq, Horovits bu qarorningkompaniya qiymatiga ta\u2019sirini ko\u2018rsatib, narxni ehtiyotkorlik bilan belgilashzarurligini tushuntirdi. <\/p>\n\n

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Narxning ahamiyati<\/strong><\/p>\n\n

<\/strong>Horovits: \u201cBelgilangan narx mijozlar ongida o\u2018rnashib qoladi va keyinchalikuni oshirish juda qiyin bo\u2018ladi,\u201d <\/strong><\/em>deydi. Dasturiy ta\u2019minot kompaniyasi bozorgayangi, ilgari hech kim ko\u2018rmagan mahsulotni chiqarayotganda, faqat bitta narxbelgilash imkoniyati mavjud. Bu narx kompaniyaning foydasiga katta ta\u2019sirko\u2018rsatadi. Masalan, agar sotuvchi yiliga oltita korporativ mijoz jalb qilsa va uningyillik maoshi 200 ming dollar bo\u2018lsa, mahsulot narxi 50 ming dollar qilibbelgilansa, daromad 300 ming dollarni tashkil qiladi va maosh chegiribtashlanganda foyda 100 ming dollar bo\u2018ladi. Agar narx ikki barobar oshirilsa va100 ming dollar qilib belgilansa, foyda marjasi to\u2018rt barobarga oshib, 400 mingdollarga yetadi. <\/p>\n\n

Kasado fikrini o\u2018zgartirish<\/strong><\/p>\n\n

Kasado Horovitsning maslahatlarini eslab: \u201cAgar Ben bo\u2018lmaganda, narxnipast belgilab, keyinroq yangi biror narsa ixtiro qilib ko\u2018proq foyda olishimmumkin deb o\u2018ylagan bo\u2018lardim,\u201d deb tan oldi. Bu fikr, texnik asoschilarningodatiy yondashuvi sifatida ko\u2018riladi, chunki ular ko\u2018pincha texnik jihatdan yuqorimahsulot yaratish orqali katta foyda olishni o\u2018ylaydi. Ammo Horovits buyondashuvni o\u2018zgartirib, narxni ilk qadamdayoq ehtiyotkorlik bilan belgilashzarurligini tushuntirdi. <\/p>\n\n

a16z ning rolida<\/strong><\/p>\n\n

Andreessen Horowitz 2010-yilda Nicira kompaniyasining A seriyaliinvestitsiya raundiga yetakchilik qildi. Horovits kompaniyaga strategik aloqalar vaglobal miqyosda o\u2018sish imkoniyatini yaratishda muhim rol o\u2018ynadi. Nicira AT&T kabi yirik korporatsiyalarni dastlabki mijozlar sifatida jalb qilishi kompaniyaningmuvaffaqiyatli rivojlanishiga yordam berdi. Bularning barchasi a16z tomonidantaqdim etilgan strategik aloqalar va maslahatlar natijasida amalga oshdi. Nicirataklif etayotgan bulutga asoslangan tarmoq infratuzilmasi keng miqyosda qabulqilina boshladi. <\/p>\n\n

Sotib olish taklifi va to\u2018g\u2018ri qaror<\/strong><\/p>\n\n

2011-yil yozida Sisko<\/strong> kompaniyani 600 million dollarga<\/strong> sotib olishni taklif qildi. Bu kompaniya daromadining uch yuz baravariga teng edi. Kasado bu taklifniikki qo\u2018l bilan qabul qilishga tayyor edi, ammo Horovits yana bir bor aralashib, yuqori takliflar kompaniyaning kelajagi va bozor o\u2018rniga qanday ta\u2019sirko\u2018rsatishini ta’kidladi. \u201cM\u0430rtin, Sisko ushbu n\u0430rxni t\u0430klif qil\u0430yotg\u0430nining s\u0430b\u0430bi, ul\u0430rning mijozl\u0430ri sizni t\u0430rmoql\u0430sh soh\u0430sid\u0430 eng \u0430joyib yechim ek\u0430nligingizni\u0430ytishg\u0430nid\u0430\u201d d<\/strong>eb m\u0430sl\u0430h\u0430t berdi Horovits. Kuchli mijozl\u0430r bund\u0430y x\u0430b\u0430rnit\u0430rq\u0430tishni boshl\u0430g\u0430nd\u0430, boshq\u0430 sotib oluvchil\u0430r tez or\u0430d\u0430 Nicir\u0430<\/strong> eshigid\u0430 p\u0430ydobo\u2019lishi muq\u0430rr\u0430r edi. \u201cF\u0430q\u0430t Siskog\u0430 sotm\u0430ng. J\u0430r\u0430yonni boshq\u0430ring,\u201d <\/strong>dediHorovits q\u0430t\u2019iy\u0430t bil\u0430n. <\/p>\n\n

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Natija va yangi qadamlar<\/strong><\/p>\n\n

Horovits maslahatlari va Andreessenning riskli yondoshuvi sabab Nicirakompaniyasi narxi ikki barobar oshib, 1.26 milliard <\/strong>dollarga sotildi. \u201cMen komp\u0430niy\u0430 qiym\u0430tini ikki b\u0430r\u0430v\u0430r oshirdim!\u201d <\/em><\/strong>deydi Horovits, mubol\u0430g\u2019\u0430siz. Bu muvaffaqiyat Andreessen Horowitz startaplarni qo\u2018llab-quvvatlashi va ularningkeng tarmog\u2018i orqali qanday natijalar yaratishi mumkinligini ko\u2018rsata oldi. <\/p>\n\n

Andreessen Horowitz kompaniyasi faqat moliyaviy sarmoya emas, balkiamaliy Nicira\u2019ning muvaffaqiyat kaliti \u2013 Andreessen vaHorovitsning hamkorligi va qat’iyatli qarorlarining natijasi deyish mumkin.<\/p>\n\n

Tayyorladi Laylo Xondamirovna<\/em><\/strong><\/p>\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Andreessen Horowitz (a16z) \u2014 texnologiya va venchur kapitali sohasidakatta muvaffaqiyatlarga erishgan kompaniya. Asoschilari Mark Andreessen va Ben Horovits bo\u2018lib, ikkovlon strategik qarorlari va innovatsion yondashuvlari orqalistartaplarni muvaffaqiyatga olib chiqqan. Andreessen Netscape brauzeriningyaratuvchisi va internet texnologiyalarining rivojlanishiga katta ta\u2019sir ko\u2018rsatgan. Ben Horovits esa Opsware kompaniyasining asoschisi va texnologiya sohasidagiyetakchi mutaxassis sifatida tanilgan. Ularning hamkorligi Andreessen Horowitznidunyoning […]<\/p>\n","protected":false},"author":3,"featured_media":2913,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_override_bookmark_settings":[],"jnews_paywall_metabox":[],"jnews_override_counter":[],"jnews_podcast_option":[],"jnews_podcast_series":[],"footnotes":""},"categories":[116],"tags":[266,261,268,263,265,264],"jnews-series":[],"class_list":["post-2919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startaplar","tag-16zs","tag-andreessen-horowitz","tag-mark-andreessen","tag-netscape","tag-nicira","tag-opsware"],"_links":{"self":[{"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/posts\/2919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/comments?post=2919"}],"version-history":[{"count":2,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/posts\/2919\/revisions"}],"predecessor-version":[{"id":2921,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/posts\/2919\/revisions\/2921"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/media\/2913"}],"wp:attachment":[{"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/media?parent=2919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/categories?post=2919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/tags?post=2919"},{"taxonomy":"jnews-series","embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/jnews-series?post=2919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}