{"id":5311,"date":"2025-03-27T04:46:11","date_gmt":"2025-03-27T04:46:11","guid":{"rendered":"https:\/\/pivot.uz\/russia-to-ban-instagram-and-facebook-ads-from-september-1\/"},"modified":"2025-03-27T04:48:00","modified_gmt":"2025-03-27T04:48:00","slug":"russia-to-ban-instagram-and-facebook-ads-from-september-1","status":"publish","type":"post","link":"https:\/\/pivot.uz\/uz\/russia-to-ban-instagram-and-facebook-ads-from-september-1\/","title":{"rendered":"1-sentyabrdan Rossiyada Instagram va Facebook reklamalariga taqiq joriy etiladi"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Rossiya Davlat dumasi 2025-yil 1-sentyabrdan boshlab Instagram va Facebook\u2019da reklama joylashtirishni taqiqlovchi qonunni qabul qildi. Qonun kuchga kirishi uchun uni endi Federatsiya Kengashi va prezident tasdiqlashi kerak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Taqiq Rossiyada nomaqbul yoki ekstremistik deb topilgan xorijiy tashkilotlarning axborot resurslariga taalluqli bo\u2018ladi. Bu Facebook va Instagram\u2019ni o\u2018z ichiga oladi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yangi qonunga ko\u2018ra, reklama beruvchilar ham, uni tarqatuvchilar ham javobgarlikka tortiladi. Jazo sifatida jismoniy shaxslarga 2\u20132,5 ming rubl, mansabdor shaxslarga 4\u201320 ming rubl, yuridik shaxslarga esa 100\u2013500 ming rublgacha jarima belgilanadi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mutaxassislar bu o\u2018zgarishlar YouTube va Instagram\u2019dagi reklama bozorining qisqarishiga olib kelishini, aksincha, VKontakte va Telegram\u2019dagi integratsiyalar soni ortishini taxmin qilmoqda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Blogerlar va agentliklar uyushmasi qonunning 1-apreldan emas, aynan 1-sentyabrdan kuchga kirishini o\u2018zlarining katta g\u2018alabasi sifatida baholadi. Ular reklama bozorini moslashtirish uchun qo\u2018shimcha yarim yilga erishganini aytmoqda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Blacklight agentligi rahbari Maksim Perlinning aytishicha, Instagram va YouTube\u2019dagi reklama bozori ikki baravarga qisqaradi, biroq butunlay yo\u2018qolib ketmaydi. U ayrim blogerlar yashirin reklama va kriptovalyuta orqali noqonuniy daromad olishga harakat qilishini istisno etmaydi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Didenok Team asoschisi Kirill Didenok esa ko\u2018plab brendlar o\u2018z reklama byudjetlarini Instagram\u2019dan boshqa samarali platformalarga o\u2018tkazishga majbur bo\u2018lishini ta\u2019kidlaydi. Uning fikricha, bu o\u2018rinda Telegram asosiy alternativaga aylanishi mumkin.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rossiya Davlat dumasi 2025-yil 1-sentyabrdan boshlab Instagram va Facebook\u2019da reklama joylashtirishni taqiqlovchi qonunni qabul qildi. Qonun kuchga kirishi uchun uni endi Federatsiya Kengashi va prezident tasdiqlashi kerak. Taqiq Rossiyada nomaqbul yoki ekstremistik deb topilgan xorijiy tashkilotlarning axborot resurslariga taalluqli bo\u2018ladi. Bu Facebook va Instagram\u2019ni o\u2018z ichiga oladi. Yangi qonunga ko\u2018ra, reklama beruvchilar ham, uni tarqatuvchilar [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5309,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_override_bookmark_settings":[],"jnews_paywall_metabox":[],"jnews_override_counter":[],"jnews_podcast_option":[],"jnews_podcast_series":[],"footnotes":""},"categories":[115],"tags":[],"jnews-series":[],"class_list":["post-5311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-yangiliklar"],"_links":{"self":[{"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/posts\/5311","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/comments?post=5311"}],"version-history":[{"count":2,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/posts\/5311\/revisions"}],"predecessor-version":[{"id":5313,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/posts\/5311\/revisions\/5313"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/media\/5309"}],"wp:attachment":[{"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/media?parent=5311"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/categories?post=5311"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/tags?post=5311"},{"taxonomy":"jnews-series","embeddable":true,"href":"https:\/\/pivot.uz\/uz\/wp-json\/wp\/v2\/jnews-series?post=5311"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}