Social network Bluesky is now offering official verification to users deemed “important and trustworthy.” A new online form has been launched to apply for verification.
Organizations can also apply for “Trusted Verifier” status, which allows them to verify the accounts of others. The feature has previously been tested with reputable organizations such as the New York Times, Wired, and The Athletic.
Bluesky doesn’t rely solely on the “blue tick” like Twitter does. It allows users to independently verify themselves through their own domain (such as @npr.org). More than 270,000 accounts have used this domain verification to date.
Applicants for verification must have an active, fully completed account (bio, photo, security settings). They must be a real person, a registered business or organization, and provide a link to an official website.
However, it is not clear on what basis “notable” accounts are selected. Bluesky said that it takes into account indicators such as professional recognition, media coverage, and presence in authoritative information sources. Each application is evaluated individually, and the company will respond only to selected users.
Meanwhile, there are alternative platforms to Bluesky, such as Deer.Social, which have a decentralized approach. There, users can determine who they trust and verify each other.
